Client project
Starlight Laundry Services WordPress Website
A responsive WordPress website created to present the organisation clearly, strengthen its service pages and give visitors straightforward routes to further information and enquiries.
Samantha runs an existing and successful laundry business in Birmingham. She required a website to promote her businesses key services online and provide her customers with an easy to update price list. She required the website to have a clean fresh look with a logo reflected the name of the business. Samantha also required the website to be SEO optimised to reach her core audience of domestic and commercial clients in Birmingham and throughout the Midlands.
Helios Web Design worked with Samantha to create a website with a clean and fresh look to reflect the business type itself. This brochure style website included features such as a contact form, a blog, social media integration (facebook) and an easy to update pricing list page. Working to a tight deadline, Helios Web Design delivered this project both on time and on budget.
Samantha was very happy with the fresh, clean and responsive website design which will serve as the businesses main online presence and ‘shop window’ and will help Samantha promote her services & business online. Online tuition and assistance on how to utilise the website is included in the package.
Helios Web Design will work with Samantha over the coming year to analyse usage of the website, implement SEO improvements and assist in developing Social Media campaigns and analysis of their effectiveness.
The total cost of this website is commercially sensitive and has been kept private. Social Media assistance and user analytics will be billed at an hourly rate. Ongoing technical support, in year 2 and subsequent years will be set at a rate of £125 pa* if required.
* Any prices rises in subsequent years will be limited to the increase in the RPI.
Total Cost - £695
Build approach
Making the website work harder for the organisation
The Starlight Laundry Services WordPress Website project was planned as a practical website for a commercial laundry business. Its structure is designed to explain laundry services, sectors served and collection enquiries without making visitors work through dense or disconnected information.
Why the site is structured around services
Clear individual laundry service pages give each important part of the offer a dedicated destination. This helps prospective customers move from a broad first impression to the detail they need, while giving search engines focused pages that can match more specific searches.
Each service page can support its own message, evidence and call to action. It also creates useful internal routes from the homepage, related services and future advice content, making the website easier to expand without weakening the main navigation.
Designed for clarity and future growth
The WordPress build balances straightforward content management with a responsive layout, consistent visual hierarchy and clear enquiry opportunities. The result is a site that can grow as services, examples and supporting information are added.
Helios approaches projects like this through business website design, with options for PAYG WordPress websites and ongoing WordPress support.
