Fund Britain’s Waterways – National Campaign WordPress Website

Fund Britain’s Waterways – National Campaign Website

Website Design, Campaign Structure & WordPress Development by Helios Web Design

Working with Fund Britain’s Waterways, Martin Ingram developed a new WordPress website to support the campaign’s work in raising awareness of the urgent need for greater investment in Britain’s canals and rivers. The aim was to create a clear, structured and engaging online platform that could explain the campaign, share news, promote events and encourage people to take action.

Project Overview

Fund Britain’s Waterways needed a website that could act as a central hub for campaign information, public engagement and ongoing updates. The site was designed to make it easy for visitors to understand the purpose of the campaign, access resources, read the latest news and take practical steps to support Britain’s inland waterways.

The website includes:

• A clear Home page introducing the campaign and its call for urgent investment —
  View the live website
• An About Our Campaign section explaining the purpose, background and importance of the campaign —
  About the campaign
• A dedicated Campaign Resources area to support public awareness, lobbying and campaign activity —
  Campaign resources
• A structured News section for press releases, updates and campaign statements —
  Latest news
• An Upcoming Events section to promote rallies, cruises and campaign activity —
  Upcoming events
• Clear calls to action including signing the petition, donating and lobbying MPs.

Additional Support & Development

As part of the project, Helios Web Design also provided:

• WordPress website development – creating a flexible, editable website that can grow with the campaign.
• Campaign-focused page structure – organising content around public action, education, news and supporter engagement.
• News and press release functionality – allowing the campaign team to publish updates, statements and announcements.
• Events section – making it easier to promote upcoming campaign events and public activity.
• Donation and petition signposting – helping visitors quickly find the most important ways to support the campaign.
• Responsive design – ensuring the website works clearly across desktop, tablet and mobile devices.
• Social media integration – connecting the website with the campaign’s wider online presence.
• Ongoing support and development – allowing the website to be refined as the campaign develops.

The Result

The new website gives Fund Britain’s Waterways a stronger and more structured digital presence. It provides a central place for campaign information, supporter resources, news, events and calls to action, helping the campaign communicate its message clearly and encourage more people to get involved.

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