Chris Cooper-Hayes is an award winning garden designer, and as such required a website that reflected his exacting design ethos. He required a website that made a lasting first impression and that would showcase his previous work in garden design. He also required his website to be SEO optimised to reach his core audience of home owners in Leicestershire, Warwickshire and throughout the Midlands.
The homepage for the garden design website design really set the tone for Cooper-Hayes Garden Design. The expansive use of imagery of both tradition and contemporary garden design clearly identifies the nature of the business. The colour scheme was chosen to compliment the logo, which had been designed by Chris. This provided a great organic palette with which to display the photographs of Chris’s work.
Helios Web Design worked with a tight deadline with this project, as Chris wanted the new website to be established in time for the new Spring planting season. Helios Web Design worked closely with Chris and his copywriter to turn around this project within 3 weeks. While we never rush our work, we were conscious that for Chris to maximise his potential revenues this project needed to be completed in a timely fashion and properly structure to achieve the best organic SEO results.
The pages make good use of photos of Chris’s previous garden design work to help break up the text content. With this conscious balance of text and imagery, the content of the website settled into easily digestible sections for website visitors.
This brochure style website included features such as contact forms, a blog, social media integration and a portfolio of work section. Working to a tight deadline, Helios Web Design delivered this project both on time and on budget. We respect the time of all of our clients and always try to accommodate them in terms of lead times and deadlines.
Chris Cooper-Hayes was extremely satisfied with the fresh, modern and responsive website design which will serve as his main online presence and ‘shop window’ and will help him promote his award winning garden design business online. Online tuition and assistance on how to utilise the website is included in the package.
Helios Web Design will work with Chris Cooper-Hayes over the coming year to analyse usage of the website, implement SEO improvements and assist in developing Social Media campaigns and analysis of their effectiveness. The total cost of this website is commercially sensitive and has been kept private. Social Media assistance and user analytics will be billed at an hourly rate. Ongoing technical support, in year 2 and subsequent years will be set at a rate of £125 pa* if required.
* Any prices rises in subsequent years will be limited to the increase in the RPI.